Marketing Research.
Our market research services ensure your marketing campaigns are set up for success. We equip clients with an in-depth understanding of their target industries, markets, and target audiences to help come up with marketing plans. Our online marketing strategy consultants use primary and secondary research techniques that provide data-backed, actionable insights
Branding.
We bring clarity to brand positioning and brand strategies by digging into the root of a business and the purpose it serves for its target audience. Our online marketing strategy consultants position our clients for long-term growth by bringing brand purpose to life.
Public Relations
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We focus on relevance. The right message/content for the right audience through the right media outlets and across the right channels at the right time is crucial. Got a story to tell? With journalistic roots, we’ve got all the tools to get your message heard.
Digital Experiences.
Beautiful designs during marketing campaigns deserve functionality. We elevate brands throughout marketing efforts by balancing exceptional user experience with captivating creative. Our marketing consultants create one-of-a-kind, user-friendly visual experiences.
We’re problem solvers.
Finding the right solution is our priority. We want to find the missing piece of the puzzle and create work that really has an impact.
We’re makers.
At LCA, we like to get our hands dirty. We make change, we make ideas, we make experiences. And we do it all in-house, from start to finish.
We’re thinkers.
Doing is no use without thinking. We like to stay one step ahead with our innovative thinking and data driven insights.
We are Ready.
We’re always on the look-out for amazing people. With award-winning teams and clients, great benefits and a first-class culture what’s not to like?
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Defining & Shining Your East African Star.
We work across a diverse range of industries to help brands map, plan and execute their brand, business, and marketing and communications strategies. As the global economy becomes more interconnected, our agency model enables us continuously identify opportunities to disrupt markets and defy conventional thinking. Our cross-disciplined teams work side-by-side to understand and address client objectives from every possible angle.
Our goal is to elevate the customer experience at every touch point, online and offline. Our marketing consultants use predictive analytics to identify content opportunities while addressing challenges. From brand and business growth playbooks, to creative strategy and digital architecture and development, our integrated agency model is built to pivot and flex alongside our clients’ ever-evolving priorities and marketing efforts.
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Global Campaign Management.
The internet has indeed made our world smaller. International market entry is a possibility for start-up brands without huge resource and development spends. Situational fluency is what sets the true challenger brands apart from the rest of the market. Our industry experts are trained on the ability to move between multi-cultural spheres and silos of expertise. Taking a holistic approach to global, multinational market strategies, we enable brands to join the dots across cultural, geopolitical, and economic realities.
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Executive Profiling
Good leadership influences economic resilience and individual confidence. Companies that use thought leadership platforms to provide commentary for media outlets show better overall performance. LCA is a tailored consultancy Company with senior counsel designed to help executives elevate and protect their individual brand and profile.
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Issues & Crisis Management
The implicit contract between consumer and brand reignites in times of crises. Monitoring shifting consumer perceptions and market undercurrents is critical to building brand resilience.
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Growth Stage Strategy
Whether your business is eyeing a path or biding time for the ideal acquisition bid, establishing a clear strategy around the brand’s value proposition when coming up with a marketing plan is critical. Our 360° approach to developing effective strategies looks beyond awareness drivers like media relations opportunities and revenue streams such as lead generation programs. We blend expertise in creative ideation, channel performance, resource allocation, public relations, and industry insights to define targets that meet organizational objectives.
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Analyst Relations
Our marketing consultants will ensure industry analysts are regularly briefed on your go-to-market strategy, products, solutions and performance. We’ll develop a process and cadence for ongoing communication with analysts. This includes securing briefings and interviews, responding to inquiries and research requests and assisting with the development of research reports and white papers.
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LCA FLEX
What does “business as usual” mean at a time when global organizations are dealing with unprecedented business challenges? Uncertain times can often act as defining moments. The flexibility to pivot and refocus during those moments is what sets brands apart. Our flex retainer model layers a quarterly spend onto base digital and/or PR fees. The flex budget is then revisited and measured every quarter to ensure marketing efforts stay on a strategic course.
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